ไทย
SKIN Finalizes Plan for 44 Million Share IPO, Prepares to Trade on mai in the Second Half of This Year
Mr. Chanwit Khiaonavawongsa, Chief Executive Officer of Skin Laboratory Public Company Limited [SKIN], revealed that SKIN plans to offer 44 million shares in an Initial Public Offering (IPO) and list on the Market for Alternative Investment (mai) in the second half of this year. This move is intended to enhance growth potential and create new long-term opportunities for the company.
T-Beauty on the Rise! A Golden Opportunity for “Skinsista-Dermie” to Expand Markets Across Thailand
With the rising trend of T-Beauty, consumers are increasingly choosing skincare and cosmetic products that address skin concerns and are locally made. This provides SKIN with a favorable opportunity to strengthen its product positioning through its flagship brand Skinsista and its new cosmeceutical brand Dermie. The company aims to expand its distribution channels both online and offline, broadening brand awareness and driving solid sales growth.
Exploring the Potential of Thailand’s Beauty Market Valued at 250 Billion Baht
As SKIN prepares for its mai debut in the second half, the company expects strong growth momentum fueled by the booming T-Beauty trend, showcasing the potential of Thai brands. According to ttb analytics, the cosmetics market in Thailand is projected to grow by 13.3% in 2025 compared to 2024. Meanwhile, Statista reported that in 2025, Thailand’s Beauty & Personal Care market will reach a value of USD 7.15 billion, equivalent to approximately 250 billion baht.
Growth Opportunities Amid Economic Slowdown Focus on Targeted Skincare Innovation
The data indicates that Thailand’s skincare and cosmetics market continues to thrive despite the broader economic slowdown. Confidence in T-Beauty has fueled significant growth for local brands. This presents a crucial opportunity for Skinsista and Dermie to expand by launching new products aligned with emerging trends, while improving existing formulations to meet consumer demand for targeted solutions that not only treat specific skin concerns but also nourish the skin simultaneously.
Second-Half Roadmap Launching New Products to Capture Beauty Market Share
“Amid the T-Beauty wave encouraging consumers to turn to Thai brands, SKIN is maximizing this momentum with plans to roll out innovative products that meet diverse consumer needs, while further expanding distribution both online and offline. This strategy is expected to drive consistent sales growth for both Skinsista and Dermie across all segments. In the second half of this year, the company aims to launch no fewer than 10 new SKUs in both skincare and cosmetics categories, enhancing product variety and consumer reach, paving the way for sustainable growth.”
Revenue Portfolio Five Flagship Product Groups from Skinsista and Dermie
SKIN generates revenue from five product groups under the Skinsista and Dermie brands: 1. Facial serums, 2. Sunscreens, 3. Facial creams, 4. Facial cleansers, and 5. Other products, such as cosmetics.